How many times have you seen a flyer made in Word with a little clip art?  Yes it’s fast, easy, and takes no time, but it also doesn’t work. Youth today are used to glossy, fast looking, professional flyers and posters.  They quickly overlook the cheap ones and they only satisfy your desire to “do something.”

Flyers and posters are important because they help make the invisible, visible.  I used to go around speaking about adoration events and how much youth benefited from them.  I saw the youth benefiting right in front of my eyes…vocations to the priesthood.  It wasn’t until I had a professional looking poster put together that people were able to visualize the event and come.  Even for myself it helped me realize what I was doing.

1.  Outsource your job. Hire a professional designer.  Find a college student.  By a template online.  Trade their time with some of your time.  One time I let someone borrow my truck and they made me a poster.
2.  Be creative, funny, and use color. Your poster doesn’t have to be unique.
3.  Don’t over do it with information. Simple to the point with a web address.
4.  Distribute Properly. Print them and then put them up where youth will see them…Schools.  I like in bathroom stalls.  That worked really well at college.

5.  Less is More. Print on demand instead of printing to many and having leftovers.  I like 11X17.
6.  PDF. Turn the poster into a PDF and send it to all of your contacts so they can print it out and hang it up…Outsourcing works.

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